How Much Does a Website Cost in India?
By Digital Rajat | Updated October 2026 | Reading time: about 10 minutes
Quick answer: A small business website in India typically costs between ₹5,000 and ₹50,000 when built by a freelancer or on a website builder. A custom business website from an agency usually runs ₹50,000 to ₹1,50,000, and an agency-built online store starts around ₹1,50,000 and can pass ₹4,00,000. On top of that, budget roughly ₹3,000 to ₹15,000 a year for domain, hosting and upkeep, plus 18% GST on professional services. These are market ranges, not fixed prices, and your final quote depends on pages, design and features.
If you have asked three developers for a quote and received three very different numbers, you are not alone. Website pricing in India is wide because “a website” can mean anything from a five-page profile to a full online store with payments, inventory and shipping. This guide explains what each type really costs, what moves the price, what people forget to budget for, and how to compare quotes without overpaying.
Table of contents
- Average website cost in India by type
- What decides the price of a website
- Website builder vs WordPress vs freelancer vs agency
- Ecommerce website cost in India
- Costs most people forget
- Three sample budgets
- Hiring a website developer in Delhi
- How to compare website quotes
- FAQs
- Conclusion
Average website cost in India by type
The table below combines commonly published 2026 market ranges for freelancer and agency work. Ranges differ between sources (one guide puts a simple brochure site at ₹10,000 to ₹50,000 through a freelancer, another starts basic sites at ₹5,000), so treat them as a planning guide and always get written quotes.
| Website type | Typical one-time cost | Who it suits |
|---|---|---|
| Basic site, 1 to 5 pages | ₹5,000 to ₹50,000 | Freelancers, consultants, portfolios |
| Small business site, 5 to 15 pages | ₹10,000 to ₹80,000 | Clinics, salons, coaching centres, local services |
| Custom business site, 10 to 20 pages | ₹80,000 to ₹1,50,000 | Growing companies that need branding and more features |
| Ecommerce store | ₹1,50,000 to ₹4,00,000+ (agency) | Brands selling products online |
| Custom web application | ₹2,50,000 to ₹10,00,000+ | Startups, portals, SaaS products |
Ranges are based on published Indian market pricing, including Hostinger India’s website cost guide (updated February 2026) and Fuzen’s cost breakdown. Prices exclude GST unless stated.
What to do first: Decide which row describes you. Most local businesses belong in the first two rows and do not need a custom application.
What decides the price of a website
Two websites with the same number of pages can cost very different amounts. These are the factors that move the price most.
1. How the website is built
The method matters more than almost anything else. A website builder bundles hosting and templates into a yearly fee. WordPress is free software but needs hosting, a theme and plugins. A freelancer or agency charges for time, design and project management. The next section compares them.
2. Number of pages and design level
Every page needs layout, content placement and testing. A ready-made theme with light customisation keeps design cost low. A fully custom design, with unique layouts and animations, can add ₹50,000 or more.
3. Features and integrations
Booking forms, CRM connections, membership areas, multilingual pages and API integrations are priced per feature. Published estimates put many of them between ₹5,000 and ₹50,000 each, depending on complexity.
4. Ecommerce functionality
A payment gateway, cart, product filters, GST invoicing, inventory and shipping setup make a store much more expensive than an information website. More on this below.
5. Content and branding
Copywriting, product descriptions, logo design and photography are often priced separately. Content and branding work commonly adds ₹5,000 to ₹30,000. If you already have a logo and photos, you will spend less. If you need them, see our content creation and graphic design services.
6. Speed, security and hosting quality
A cheap shared server is fine for a five-page site. A store with many products and daily orders needs better hosting, and slow pages lose visitors.
7. SEO and marketing
A website that nobody finds does not generate leads. Basic on-page SEO should be part of the build, and ongoing SEO and ads are a separate budget. We explain the difference in what SEO is and how it works.
Website builder vs WordPress vs freelancer vs agency
| Option | Typical cost | Best for | Watch out for |
|---|---|---|---|
| Website builder (drag and drop) | ₹2,000 to ₹6,000 per year, including hosting | Simple portfolios and small local sites | Limited flexibility and a fee that never ends |
| WordPress, self-managed | ₹3,000 to ₹15,000 per year | Owners who want control, a blog and good SEO options | Updates, backups and security are your job |
| Freelancer | ₹10,000 to ₹80,000 one-time | Small business sites on a budget | Support after launch and dependence on one person |
| Agency | ₹50,000 to ₹2,00,000+ one-time | Businesses that want design, development and strategy from one team | Higher price, so check exactly what is in scope |
Figures drawn from the same Hostinger India guide, which sells hosting and website builder plans, so read the builder numbers with that in mind.
Over three to five years, the cheapest option is not always the one with the lowest upfront quote. A ₹1,50,000 agency site with ₹10,000 yearly maintenance costs around ₹2,00,000 over five years. A ₹6,000-a-year builder plan costs ₹30,000 over the same period. The agency site may still be the right choice if you need custom design, speed or complex features. The point is to compare total cost, not just the first invoice.
If you want a WordPress site built and maintained by a team, see our website development services.
Ecommerce website cost in India
An online store costs more because it handles money, stock and customer data. Here is how the two most common routes compare.
WooCommerce (WordPress). The plugin is free to install from WordPress.org, but a working store needs better hosting (often ₹5,000 to ₹15,000 a year), paid extensions (₹2,000 to ₹10,000 a year) and setup work. A freelancer-built store typically costs ₹25,000 to ₹1,00,000, while agency-built stores start around ₹1,50,000.
Shopify. You pay a monthly subscription, plus the apps you install, plus transaction fees depending on the plan and payment method. Plan prices change, so check Shopify’s own pricing page before budgeting. Also remember that GST at 18% is added to Shopify’s charges, as explained in PayGlocal’s Shopify cost guide.
Payment gateway fees. Gateways such as Razorpay, PayU and Stripe typically charge around 2% to 3% per transaction, whichever platform you use. On ₹5,00,000 of monthly sales, a 2% fee is ₹10,000, so this cost grows with your business.
Which ecommerce platform in India should you choose?
There is no single best platform. Shopify suits sellers who want a fast launch with less technical work. WooCommerce suits those who want full control and already use WordPress. Marketplaces like Amazon give you traffic but little control over your brand. Shipmozo’s comparison of Shopify, WooCommerce and Amazon walks through the trade-offs for Indian sellers.
Whichever you pick, plan for search traffic from day one. Our guide to Shopify SEO in India and our ecommerce services page cover how to get a store found.
Costs most people forget
The quote for building the site is only part of what you will pay. Add these to your budget.
- Domain name: about ₹500 to ₹1,500 a year for .com, .in or .net. Make sure the domain is registered in your name.
- Hosting: about ₹2,000 to ₹8,000 a year for most small sites. Cloud or VPS hosting costs more.
- SSL certificate: most hosts include one free. Paid certificates are rarely needed for small businesses.
- Premium theme and plugins: premium themes are often ₹3,000 to ₹7,000 once, and premium plugins ₹1,000 to ₹8,000 a year each.
- Maintenance: ₹1,500 to ₹10,000 a year for a small site if outsourced, more for stores. This covers updates, backups and security.
- GST: website design and development services fall under SAC 998314 and attract 18% GST, according to IndiaFilings. If your developer is GST-registered, expect it on the invoice. Confirm whether a quote is inclusive or exclusive of GST.
- SEO and marketing: the website is the shop, not the footfall. See how long SEO takes before you set expectations, and our SEO services in Delhi page for what ongoing work involves.
What to do first: Ask every developer for a yearly running cost, not just the build price.
Three sample budgets
These examples add up the ranges above. They are illustrations, not quotes, and exclude GST on developer fees.
1. Local service business (clinic, salon, coaching centre), 5 to 8 pages, mostly DIY on WordPress Domain ₹500 to ₹1,500 + hosting ₹2,000 to ₹5,000 + premium theme ₹3,000 to ₹7,000 = about ₹5,500 to ₹13,500 in year one, plus your own time.
2. The same business, built by a freelancer Partly customised WordPress site ₹15,000 to ₹40,000 + domain and hosting ₹3,000 to ₹8,000 = about ₹18,000 to ₹48,000 in year one.
3. Small online store on WooCommerce, built by a freelancer Build ₹25,000 to ₹1,00,000 + hosting ₹5,000 to ₹15,000 + extensions ₹2,000 to ₹10,000 = about ₹32,000 to ₹1,25,000 in year one, plus 2% to 3% on each sale.
Hiring a website developer in Delhi
If you search for a website developer in Delhi or a web development company in Delhi, Google usually shows local listings with reviews first. Delhi has everything from solo freelancers to large agencies, so prices vary with team size and experience rather than following one rate card. Before you shortlist anyone:
- Ask for live websites they built, not only design screenshots.
- Read recent Google reviews and client testimonials.
- Check that sample sites load fast on mobile.
- Confirm who owns the domain, hosting and source files after launch.
- Ask what happens if something breaks a month later.
You can see examples of our work on the portfolio page, read what clients say in testimonials, and learn about our local team on the website designing company in Ashok Vihar page.
How to compare website quotes
To compare quotes fairly, send every developer the same brief and ask each to confirm:
- Number of pages and which ones (home, services, about, contact, blog).
- Design approach: ready-made theme or custom design, and how many revision rounds.
- Content: who writes the text and supplies images and logo.
- Features: forms, WhatsApp button, booking, payments, multilingual support.
- Mobile and speed: whether mobile design and basic speed optimisation are included.
- On-page SEO basics: titles, descriptions, headings, image names, a sitemap and Google Search Console setup. Google’s SEO Starter Guide explains these basics.
- Ownership and handover: domain, hosting logins and files in your name.
- Timeline and payment schedule.
- Support: how long after launch, and the monthly cost after that.
- GST: included or extra.
Red flags: a promise of guaranteed first-page rankings, a price that is far below every other quote with no explanation, refusal to share past work, or a developer who keeps the domain and hosting under their own account.
FAQs
How much does a basic website cost in India?
A basic 1 to 5 page website typically costs ₹5,000 to ₹50,000, depending on whether you use a builder, a WordPress theme or a freelancer. Add ₹3,000 to ₹8,000 a year for domain and hosting if they are not bundled.
How much does a website cost per month in India?
Website builders usually charge a yearly fee of ₹2,000 to ₹6,000, which works out to a few hundred rupees a month. WordPress with hosting is similar for small sites. Developer retainers for maintenance are extra, often ₹1,000 to ₹5,000 a month for stores.
How much does an ecommerce website cost in India?
A small store built by a freelancer commonly costs ₹25,000 to ₹1,00,000. Agency-built stores usually start around ₹1,50,000 and can exceed ₹4,00,000. Payment gateways add roughly 2% to 3% per transaction.
Is WordPress cheaper than a website builder?
Not always. WordPress software is free, but you pay for hosting, themes, plugins and updates. A builder has a higher yearly subscription for what you get but bundles hosting and security. WordPress offers more flexibility and SEO control as your site grows.
Why do website quotes in India vary so much?
Quotes differ because of the build method, the number of pages, custom design, extra features, content work and who is doing the job. A quote with no list of what is included cannot be compared with one that has a detailed scope.
Does the website cost include SEO?
Usually only basic on-page setup is included, if at all. Ongoing SEO, content and ads are separate. Ask exactly what SEO work is in the quote, and read our local SEO cost guide for Delhi to understand ongoing pricing.
Conclusion
A website in India can cost from a few thousand rupees to several lakhs, so the useful question is not “what is the cheapest?” but “what does my business need, and what will it cost to run for the next three years?” For most small businesses, a well-built WordPress or builder site in the ₹10,000 to ₹80,000 range, with clear ownership and basic SEO, is enough to start. Stores and custom features cost more and are worth it once the business case is clear.
Need an accurate quote? Tell us your business, the pages you need and any special features, and we will suggest the right type of site and a clear price. Explore our website development services or contact Digital Rajat for a free consultation.
Sources
- Hostinger India: How much does a website cost in India in 2026?
- Fuzen: Website Development Cost in India 2026
- IndiaFilings: SAC code and GST rate for website and software development
- PayGlocal: Shopify price India guide
- Shipmozo: Best ecommerce platform in India
- WooCommerce plugin on WordPress.org
- Google Search Central documentation
Price ranges change with the market and with the exchange rate for paid tools. Verify current prices before you buy, and treat the figures here as planning estimates.
